P.U.M.A.’S GLOBAL TRENDS REPORT 

Progressive Urban Management Associates conducts groundbreaking research to identify the top trends in demographics, lifestyles, global competition and disruption, and place them in the unique context of North American cities and towns. P.U.M.A.’s Global Trends Report has been utilized by cities across the country to support downtown planning, marketing and economic development initiatives.

P.U.M.A.’s 2020 Global Trends Report: Pandemic Update

What’s Changed, What Hasn’t and What Needs to Change

Back in late 2019 B.C. (Before COVID-19), we released the P.U.M.A. 2020 Global Trends Report highlighting opportunities arising from converging shifts in demographics, lifestyles and a new category, “disruptive forces,” that are shaping our cities. Little did we know that months later we’d be in the midst of the disruptive events of our lifetimes – the COVID-19 pandemic that has wreaked havoc on public health and economies around the globe and the American protests for racial justice that could accelerate dramatic social change.

Since we initiated the P.U.M.A.’s Global Trends Report in 2007, it has become a reliable go-to resource for downtown management organizations, business leaders, and local decision-makers, and has often predicted and/or reaffirmed many of the shifts that have supported the urban renaissance. We now offer a 2020 Global Trends Report Pandemic Update – our reasoned estimation and expectation on how the pandemic and associated disruptions will affect North American downtowns. We also offer a qualifier that today’s analysis may have a limited shelf life, as we’ve watched conditions change weekly during the initial months of the pandemic.

P.U.M.A.’s 2020 Global Trends Report

Top Ten Global Trends Affecting North American Downtowns and How to Respond at Home

The 2020 edition of P.U.M.A.’s Global Trends Report highlights opportunities arising from converging shifts in demographics, lifestyles, and disruptive forces that are rapidly shaping our cities. This award-winning research effort has been a go-to resource for downtown management organizations, business leaders, and local decision-makers since 2007.

2020 | “Top 10 Global Trends Affecting North American Downtowns & How to Respond at Home” (2020 Edition) | Link to Supporting Research

Fall 2018 | “P.U.M.A. Global Trends Update: Sizzling Second-Tier Cities”

Fall 2017 | “Top 10 Global Trends Affecting Downtowns & How to Respond at Home” (2017 Edition)

Fall 2015 | “Social Equity Benefits the Downtown Economy”

Summer 2015 | “The Rebound Wave: How Millennials are Driving Growth in Smaller Cities”

Spring 2014 | “Top 10 Global Trends Affecting Downtowns & How to Respond at Home”

Fall 2011 | “Top 10 Global Trends Revisited”

Fall 2007 | “Top 10 Global Trends Affecting Downtowns”

Global Trends Presentation 

P.U.M.A. was awarded the International Downtown Association (IDA) 2014 Presidents Award for producing, updating and sharing the Global Trends Report.

“P.U.M.A.’s Global Trends research has become an industry standard and is an excellent resource for IDA and its members.”

~ David T. Downey, President & CEO, International Downtown Association

Inspiration and Leadership Consensus 

The P.U.M.A. Global Trends Report has been presented at annual meetings, board retreats and other forums to help downtown management organizations inspire constituents, civic leaders, and the public-at-large. Presentation have been made in: 

  • Bellevue, WA 
  • Colorado Springs, CO 
  • Dallas, TX 
  • Denver, CO
  • Duluth, MN 
  • Durham NC
  • Fort Collins, CO
  • Fort Worth, TX
  • Madison, WI
  • Memphis, TN 
  • Milwaukee, WI
  • New Haven, CT 
  • Oakland, CA
  • Oklahoma City, OK
  • Pasadena, CA
  • Phoenix, AZ
  • Sacramento, CA
  • Seattle, WA
  • Sioux City, IA
  • Wichita, KS

Downtown Strategic Planning Projects 

The P.U.M.A. Global Trends Report helped shape recommendations for the following downtowns: 

  • Boulder, CO
  • Cleveland, OH
  • Colorado Springs, CO
  • Covington, KY
  • Evansville, IN
  • Grand Rapids, MI
  • Greeley, CO
  • Indianapolis, IN
  • Lincoln, NE
  • Longmont, CO
  • Norfolk, VA
  • Rapid City, SD
  • Reno, NV
  • Sioux Falls, SD
  • San Diego, CA